Summary
This article provides information about Raiser's Edge, a cloud-based fundraising and relationship management solution, and the appropriate contact for Raiser's Edge at UTD.
Body
Purpose
This article provides information about Blackbaud Raiser's Edge NXT and the appropriate contact for Raiser's Edge at UTD.
Explanation
Raiser's Edge, developed by Blackbaud, is a cloud-based CRM and fundraising platform. At UTD, it plays a central role in managing alumni and constituent relationships, supporting alumni relations, advancement services, and the overall university fundraising efforts. The system is used to:
- Generate targeted mailing and email lists for event invitations, newsletters, and publications.
- Processing and reporting of gifts made to university cost centers.
- Manage alumni and donor data, including employment and contact information for individuals and organizations.
- Produce reports and analytics to support data-driven fundraising strategies and stewardship.
- Support event and membership management, including registration, payments, and participant tracking.
- Enhance donor engagement through tools such as recurring giving management, proposal tracking, and interaction history.
- Ensure data accuracy with built-in data health tools and integration capabilities.
To access Raiser's Edge, please contact the Office of Development & Alumni Relations.